Jewellery retailer Links of London has gone into administration – putting doubt into the future of the Swindon Outlet store.
The luxury brand’s collapse could place as many as 350 jobs under threat although it is understood administrators Deloitte have been appointed in an effort to secure a rescue sale while the business continues to trade .

Joint administrator Matt Smith said, “The company has had to contend with difficult trading conditions that have impacted the whole retail sector.
“The directors have been seeking alternative solutions, including consideration of a CVA, refinancing or sale, but have unfortunately been unable to conclude such a transaction.
“In light of ongoing cash flow pressures, this has left the directors with no choice but to place the business into administration.”
As well as its Swindon location the company boasts 27 other retail outlets throughout the UK and Ireland.














