A Trowbridge-based dementia support group has received a funding boost from a major housebuilder, helping it continue its work with some of the area’s most vulnerable residents.
Persimmon Homes Wessex has donated £1,000 to the Mill Street Club, a day service run in partnership with Beyond Dementia.
The club, based in Trowbridge, offers structured support for people living with dementia across west Wiltshire. Open four days a week, it provides companionship, activities and a safe environment for up to 11 people each day, supported by trained staff and volunteers.
Inside, the space has been designed with comfort and familiarity in mind — with members’ artwork on display, games tables and even an indoor garden area offering a quieter setting.
The donation comes through Persimmon’s Community Champions scheme, which distributes funding to local causes across the country. The company said it became aware of the Mill Street Club through links with Trowbridge Town Council, where the group has also received recognition.
Sales Director Pauline Fletcher said the contribution reflected the developer’s growing presence in the town.
“With a major site due to begin in Trowbridge, it felt right to support a local organisation providing such an important service,” she said. “They do excellent work, and we hope this funding helps them continue supporting families in the area.”
The housebuilder is currently active across Wiltshire, with developments in Chippenham, Warminster and Hilperton, and has plans for a large-scale scheme at Ashton Park alongside Barratt Redrow.
For the Mill Street Club, the funding arrives at a time when demand for dementia support remains high. Manager Sharon Cooper said the donation would make a tangible difference.
“Support like this goes a long way in helping us maintain our services,” she said. “It also raises awareness of what we do and the need for ongoing fundraising.”
As with many community services, the club relies heavily on external funding to keep running. For those who use it — and their families — the impact is felt well beyond the balance sheet.
