With summer fast approaching and many still undecided on their holiday plans, Swindon Travel Hub has noticed a surprising trend — and it’s not what you’d expect. Traditionally, last-minute holidaymakers flock to short-haul hotspots like Spain or Turkey. But this year, cruises are firmly in pole position.
Shaun Jones, co-owner of Swindon Travel Hub, shared his insight:
“We’re seeing a real shift in last-minute bookings this year. Cruises have overtaken beach breaks in popularity. It’s caught a few people off guard, but with so many late deals, low deposits, and all-inclusive options, cruising has become incredibly appealing — especially for those wanting value without the hassle.”
With itineraries covering everything from the Mediterranean to Northern Europe and even UK sailings, cruising is proving a versatile option. No airport queues, no excess baggage stress — just unpack once and let the ship do the rest.
Shaun added: “People are realising you can cruise without needing to worry about luggage restrictions in some cases, and that makes it a no-brainer. Plus, the onboard experience is better than ever. We’re talking gourmet food, entertainment, spa treatments and kids’ clubs – all included in many of the cruises.”
Swindon Travel Hub, based in Old Town, is both ABTA and ATOL registered, meaning customers are protected whether they’re setting sail or flying to meet their ship. The agency has earned a solid five-star reputation, with glowing reviews and a growing number of recommendations across the Swindon Community Notice Board.
Shaun said:
“The number of first-time cruisers we’re helping is staggering. A lot of people who thought cruising wasn’t for them are now completely converted. They come in for Turkey and leave with a balcony cabin to the Greek Islands!”
The team at Swindon Travel Hub specialises in matching customers with the right ship, itinerary and budget — whether it’s a luxury escape or a last-minute family adventure.
So, if you’re still thinking about a summer escape, you might want to consider swapping the usual sun lounger for a stateroom with a sea view.
