Arkell’s Brewery has reaffirmed its long-standing partnership with Swindon Town Football Club, signing a record agreement that will see them continue as an official key partner for the next three years.
The renewed deal includes the ongoing sponsorship of the Arkell’s Stand at The County Ground. The stand, which greets visitors on match days and during various events and conferences, holds historical significance. In 1896, Thomas Arkell contributed £300 towards its construction, shaping the football ground as it is known today.
Brewery Sales Director, Nick Arkell, expressed pride in the continued partnership. “We are proud to extend our partnership with Swindon Town Football Club. Our commitment to the club remains unwavering, and as Swindon’s longest-running company, it feels natural to cement our relationship with the town’s football team.
“As the club’s first sponsor, this partnership epitomises our shared history and dedication in the town. We believe this is one of the longest commercial relationships on record in the English Football League and we look forward to remaining dedicated in supporting STFC’s ambitions both on the pitch and as a hub for events and activities.”
Swindon Town Football Club Chief Commercial Officer, James Watts, echoed these sentiments. “We are absolutely delighted that Arkell’s commitment to the club remains as strong as ever as it shows a commitment to all local businesses and supporters which identifies the vision to grow the club not only as a football stadium but a venue with events such as concerts and other sporting events.”
For further information on Arkell’s Brewery, please visit www.arkells.com.
Picture – Callum Knolwes
